German fans of healthy eating will not be left without Russian oatmeal (Google Translate)

The results of a survey on the frequency of consumption of oats in Germany showed that about 3 million Germans eat oat products several times a week. Russia is the largest producer of this grain

Inspectors of the Rosselkhoznadzor in St. Petersburg exported 114.2 tons of cereal products of grain processing to different countries of the world. Germany is on the buyers list.

In March 2022, in St. Petersburg, the North-Western Interregional Department of Rosselkhoznadzor issued phytosanitary certificates for the export of 114.2 tons of oat, buckwheat, rice, barley and wheat flakes to the Republic of Kyrgyzstan, Belarus, Kazakhstan, Abkhazia, Armenia, Moldova, South Ossetia , as well as Turkmenistan, Georgia and Germany.

The batches of grain processing products produced by St. Petersburg enterprises met all quarantine and phytosanitary requirements of the importing countries.

After registration of documents for export, more than 114 tons of grain products were sent to the addresses of the consignees, the official website of the department reports.

Analysts predict that the global oatmeal market will reach $11,907 million by 2027. Oatmeal is the preferred choice of fans of a healthy lifestyle, vegetarianism and a healthy diet. Oat flakes contain over 26 biologically active substances, including those that contribute to the prevention of heart disease and oncology. The development of oatmeal in various flavors is driving market growth, although analysts expect increased competition from corn, amaranth, buckwheat, barley and rice flakes.

With the proliferation of flavored oat products, companies are trying to reposition the cereal as a snack or dessert instead of marketing it solely as a breakfast product in order to attract more customers.

So far, the oatmeal segment has been leading the market due to its compliance with consumer preferences: quick preparation, proven health benefits. The distribution channel is dominated by supermarkets, as they are able to offer the largest assortment with a range of prices.

During the coronavirus pandemic, the oatmeal market saw a significant increase as WHO experts recommended eating oat products to boost immunity and provide enough fiber for a healthy digestive system.

Analysts also believe that organic oats are the future of oatmeal breakfast cereals. Although the conventional oats segment holds the bulk of the market, a strong trend in consumer interest in organically labeled products is expected, especially in the EU. In 2022, Europe was the largest market for oat products, according to ResearchAndMarkets.com. The EU market for oatmeal was valued at $8,778.0 million in 2020. Constant shifts in consumer preferences are driving retail chains to offer dairy-free, gluten-free, organic and vegan diet products.

With the incidence of cardiovascular disease, diabetes and obesity on the rise, people have become more health conscious, providing promising growth for the organic and gluten-free oats segment. In Europe, oatmeal, one of the most popular weight loss foods, has a special place among other breakfast cereals.

Russia ranks first in the world in the production of oats, in the countries of competitors – Canada and the United States – in recent years, farmers have reduced oat areas due to low profitability. (Google Translate).

A source: https://xn--80aecvxfbbnpl.xn--p1ai/nemeckie-poklonniki-zdorovogo-pitaniia-ne-ostanytsia-bez-rossiiskih-ovsianyh-hlopev/